I help brands stop pretending and start performing+

Hamza Najjar
Brand Strategist & Creative Director

Because complex decks don’t build brands. People do.

I’m Hamza Najjar — a brutally honest brand strategist and creative director. I’ve worked with food giants, fintech startups, and cultural pioneers across the Middle East and Europe. Whether you’re rebranding a national icon or launching something from scratch, I help you turn bold ideas into brand systems that actually work.

Branding isn’t magic. It’s clarity, discipline, and guts.

#BrandStrategy #CreativeDirection #Mentorship

+ Proof Over Promises

+ How I Think

+ More Than a Deck

I’m obsessed with clarity, culture, and calling out BS.
For the last 10 years, I’ve helped brands across the Middle East and Europe rethink who they are, how they behave, and how they show up.
I’ve worked with startups, institutions, and everything in between — from rebranding food giants to mentoring startup founders one-on-one.

+People Talk

+ Need Brutal Clarity?

If you’re looking for someone to decorate your deck with jargon, I’m not your guy.
But if you want clarity, structure, and sparks — let’s go.

© Hamza Najjar 2025